Mystery Shopping

Mystery shoppers visit businesses posing as members of the public and provide detailed evaluations of their experience.

Mystery shopping is used to check:

• Service e.g. in a store, restaurant, bank - where a trained person is delivering the service to a consumer
• Quality e.g. quality of information given by someone serving a consumer, quality of product - food, drink, selling technical products

In depth reports made by a highly skilled independent mystery shopper will:

• measure the service and quality
• highlight areas for further training
• praise elements where success has been shown

Mystery shopping is used in a wide variety of sectors including: retail, restaurants, financial institutions, convenience stores, service providers, manufacturers, department stores, travel and entertainment.

fds undertake a number of mystery shopper assignments for a variety of clients across a broad mix of sectors.

• Our teams are experienced
• Comprehensive questionnaires are created
• Our mystery shopping surveys measure service and/or quality standards
• Identifying areas your customers want you to improve
• Feedback is recorded where there are individuals in your organisation exceeding expectations
• Our in-depth reporting and analysis provides you with non-biased information to help you to deliver focussed communication and training to your staff or partners.