Auditing

A visual assessment of a number of measurable components which could affect the success of your brand, such as:

• Product availability
• Correct pricing
• Product positioning
• Point of sale placement
• Compliance to planogram
• Competitor activity
• In-store display
• Physical stock available for consumers in store
• Product re-order levels
• Knowledge of computer stock errors
• Route cause analysis

Benefits of Auditing

• Accurate and detailed data
• Ability to analyse and trend information
• Make decisions based on findings
• A full understanding of your brand's distribution and availability
• Allows strategies devised to deal with any issues discovered

fds field auditors are equipped and trained to complete thorough and accurate investigation on a wide range of products and capture data via hand held devices in real time.